 |
|
|
  |

Sponsorship Revenues |
+ |
Retail Revenues |
- |
HOB Fees |
- |
Cost of Games |
= |
Average Net Proceeds
of $100,000 |
Sponsorship Revenues
Sponsorship is the
single greatest revenue generating component of the On Board program. It
is also the single greatest responsibility of the partnering organization
and their committee. Based on our years of experience, we have found that
it is the HOB partner and its committee, who are in the best position to
secure sponsorships within the community. Help On Board will, however,
equip you with all the tools necessary to optimize sponsorship sales.
Various components of the game - from game squares to the bank tray -
are for sale. Your local grocer, your community college, bank, hardware
store can all participate in your unique On Board project and become part
of the game. Through the purchase of a game component, the business is
immortalized on a game square, game play cards, or other saleable
pieces.
Included within each game box is a game play board, dice, game tokens,
deed cards, game play cards, houses, hotels, bank tray with play money and rules.
Below you will find the list of the parts of the game parts which are
available for sponsorship. Each component has a corresponding cost/value that can be changed specifically to the size of your community.
These will be reviewed in greater detail with an HOB team member during
the sponsorship sales training session.
Sample Component Pricing Architecture
 |
 |
|
1 |
5,000 |
5,000 |
60 |
|
1 |
5,000 |
5,000 |
60 |
|
1 |
6,500 |
6,500 |
60 |
|
2 |
7,500 |
15,000 |
150 |
|
1 |
5,000 |
5,000 |
50 |
|
1 |
5,000 |
5,000 |
50 |
|
1 |
6,000 |
6,000 |
60 |
|
1 |
6,000 |
6,000 |
60 |
|
22 |
3,250 |
71,500 |
515 |
|
4 |
2,500 |
10,000 |
100 |
|
2 |
2,000 |
4,000 |
40 |
|
# |
3,000 |
3,000 |
0 |
 |
| Totals |
37 |
|
$142,000 |
1,205 |
* Total games is the number of games included in the sponsor level
* Honour Roll is an optional game component
Retail Revenues
Now that sponsors have been
secured, the next source of revenue will flow from the retail sales of the
game. The first step is to secure the local merchant who will display and
sell your On Board game.
We are not retailers and neither are our
partners, but our partners have found it relatively easy to secure a
relationship with “the professionals” to sell the On Board game for them.
The retail sale of any On Board project has been another great source of
revenue apart from sponsorship, and of course is the cornerstone of what
will be an ongoing awareness for your cause.
|
What’s in it for the Retail Partner?
Retail
partners find there are numerous benefits with being associated
with your cause and the On Board project.
A few benefits for the retail partner may include:
- Driving of traffic to their store(s) through media campaign
- Associated goodwill
- Potential for greater revenue to their store for their own
saleable products
Each and every one of the retail partners who have been
associated with On Board project sales have found the experience to
be both rewarding and pleasurable.
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