Welcome to the fourth edition of the Help On Board Newsletter, our second e-newsletter issue. This e-newsletter provides updates and information on our various cause related marketing programs.

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Help On Board Introduces New Child Safety Game with Child Find Ontario

Help On Board has developed a new non-opoly style game, “Safetyville” as a new vertical model.

This new family game, developed in conjunction with Child Find Ontario, focuses on child safety, employing a fun educational format for both children and adults alike.

Through sponsorship and retail sales the new game concept is forecast to raise over $500,000 for Child Find Ontario.

For more information about safetyville visit http://www.safetyville.ca


New Partnerships On Board for 2004

2004 should prove to be an exceptional year for “On Board™” and our partners across North America. Already contracts have been signed in St. Catharines with proceeds going to the Alzheimer’s Society Niagara Region and for Blue Sky Region On Board, in north eastern Ontario. This last project is a hybrid tourism model benefiting the Blue Sky Region Tourism Sector and the Community Waterfront Friends in North Bay, Ontario.

In addition, applications have been received from, or serious discussions are underway with the following communities for an “On BoardTM” project:

  • Lethbridge, Alberta
  • Edmonton, Alberta
  • Vancouver, British Columbia
  • Acadia University in Wolfville, Nova Scotia
  • Saskatoon, Saskatchewan
  • Kelowna, British Columbia
  • Victoria, British Columbia
  • Alaska / Yukon
  • Kingston, Ontario
  • Niagara Falls, Ontario
  • Brantford, Ontario
  • Newfoundland
  • Uxbridge / Stouffville, Ontario
  • Toronto, Ontario
  • Burlington, Ontario
  • Vaughan, Ontario
  • London, Ontario
  • Brockville, Ontario

Upcoming Launches
October has seen a record number of launches of “On Board™” initiatives in support of a diverse group of causes.

Paul Shaffer is lending his support to Thunder Bay On Board, which launched October 9th, to an audience of over 300 people. During the first three days of sales, a record 1,000 games were sold. Watch for highlights on the David Letterman Show in October.
Regina On Board launched October 9th with proceeds to The Friends of the Roughriders. With over 1,100 games sold in the first week, the initial order of 3,500 games is expected to sell out quickly with six Canadian Tire dealers and the Roughrider’s “Green Store” set to retail the games.
 
Red Deer On Board launches October 29th and is projected to raise $100,000 to assist in the building of more than two homes for needy families by Habitat for Humanity.
 
Manitoba Theatre Centre achieved $160k in total sponsorship, the third highest in Help On Board history. With 500 games pre-sold, Winnipeg On Board which launches October 30th is off to a great start.
St. John's On Board is looking forward to strong retail sales for their upcoming launch November 5th. Thanks to the support of their principal retail partner Sobeys and additional partners, St. John’s On Board will be available at over 20 retail outlets.

Help On Board Launches New website - www.helponboard.org

We’re excited to announce that are new website is up live helping us reach a wide range of causes looking for an exciting way to raise funds.

With greatly expanded content, both causes interested in becoming involved in a project and their sponsors will be able to find all of the information they require, in a new interactive and informative format.

Pay us a visit at http://www.helponboard.org.
 


Is Your Community a Hot Prospect for 2004?

Help On Board has identified the following communities as ideal for an "On Board™" Fundraising Project in the upcoming year. Please give us a call or get in touch through our website if your organization is interested in one of these markets.

  • Guelph, Ontario
  • Moncton, New Brunswick
  • Charlottetowne, Prince Edward Island
  • St. John, New Brunswick
  • Montreal, Quebec
  • Quebec City, Quebec
  • Gatineau, Quebec
  • Cornwall, Ontario
  • Oshawa, Ontario
  • Windsor, Ontario
  • Kitchener/Waterloo, Ontario
  • Fort McMurray, Alberta
  • Medicine Hat, Alberta
  • Sarnia, Ontario

Earn Our Thanks for Helping Out

Help On Board will announce shortly the details of a new referral program designed to benefit you and your organization.

We all know that the best form of advertising is word of mouth, so we will be calling on you to spread the word about the exciting fundraising opportunity available with our unique “opoly” game program.

Organizations that assist us in establishing a new project, benefiting a cause and community will be eligible for a special referral fee. Stay tuned for details!


Help On Board Joins Association for Fundraising Professionals (AFP)

We are pleased to announce that we are now accredited members of the AFP, an association dedicated to the advancement of philanthropy and the development of professional fundraising ethics and standards.

Drop in and visit us at our display at the AFP 2003 Congress at the Toronto Convention Centre November 25 - 28, 2003.
 


Getting On Board™
If you are interested in spearheading the development
of a Help On Board program in your community:
Tel: 1.800.905.7176  Email: tracey@helponboard.org

Help On Board (HOB) is an organization dedicated to cause-related issues.
The concept is based on an “opoly” style, customized real estate trading board game that celebrates the local community by reflecting well known icons, tourist attractions, businesses and
everything else that makes your community so unique.

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